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Business to Governement (2)

How Master the Concept of
Leverage to Get What we Want
in Business ?


How can we break out and score a win with an industry giant?

Establishing a collaborative environment is how successful ventures begin!


To create a cohesion, team members must be provided with a convincing reason to be a part of the company mission. The more compelling and exciting the mission, the easier it is to inspire team members to want to be a part of what the company aspires to accomplish. When they are given a clear and gripping cause to be involved with, team members naturally become as passionate about the goals and objectives as their leaders. If team members do not care or are unclear about the goals and objectives presented to them, they will find all kinds of reasons not to work together. For collaboration to work, the vision and purpose must be clear.


Attaching performance rewards and bonuses to collaborative efforts sends the right message to team members about the values that are driving the business.<br /> Establishing a collaborative environment is just the beginning of a more successful venture.


To empower each team member, it is a great strategy to work with their strengths rather than working around their weaknesses.


Find Out Where the Real Opportunities Are ?

Like any client, government agencies prefer hiring a contractor with whom they have the highest chance of success. Prior experience on government projects can thus be a tremendous advantage while bidding on agency projects.As a startup entity, you can work around this catch-22 situation by partnering with other contractors on their government projects. Subcontracting is extremely common in B2G projects. It’s easier to secure a subcontracting project than winning one directly from the government agency. It is, however, worth pointing out that subcontracting is not nearly as profitable as winning a project from the government agency. Subcontracting on government projects is thus a good strategy to build a portfolio that you may use to bid on future projects.


the Current Market Conditions:

Establish credibility outside. You do not always have to work with government agencies to prove your credibility and authority. Working on projects of public interest can help, too. One company made use of big data solutions to analyze over a million vehicle stops in Toronto over a week’s period.The results of the study, which were made public, helped the local transit authority understand that less than half of the stops were on time. In addition to receiving viral publicity through the assignment, the company also succeeded in working with a handful of government agencies on transit monitoring projects.Depending on your industry, there are other ways to establish credibility. An organization looking to work on public school projects may pursue private schools for similar projects. This gives them experience and credibility to bid on similar projects. While this strategy may not solely be adequate to help you win government projects, they establish your legitimacy through the vetting process.

Don't Forget

to Network

Governments across the world award contracts worth billions of dollars each year. Despite the obvious opportunities that exist here, launching and growing a B2G startup is not for the faint-hearted. For one, the tendering process can take several months to complete. This is not a happy position to be in for bootstrapped startups. Secondly, government agencies tend to favor businesses that have prior experience working on government projects. This is a catch-22 situation that startups have a tough time negotiating.

Public buy-in is key when regulations affect consumer habits, but the traditional public comment process for rule changes can be slow. And even though public commentary is done online, the bureaucratic nature of public hearings leads many to believe their comments are not considered, even if that’s not true.

Governments should embrace creative ways to incentivize people to weigh in on regulatory change. Educators and urban planners have adopted gamification to drive deeper engagement — and regulators can, too. Contests, creative giveaways and enlisting well-loved third-party spokes  people are other proven ways to engage the public. The White House’s “We, the People” petition campaign, which promises a White House response to any petition that reaches a certain signature threshold, has popularized online petitioning and is helping to drive engagement for numerous causes.

Adaptation of any kind comes with challenges, but through education, proactive self-regulation and collaboration with regulators, industry leaders can help speed the process. Through greater public-awareness efforts and creative tactics, government, too, can smooth the road toward rule-making. The best outcome would be an entirely new way of thinking about innovation and regulation.